Industry : Digital AD Media Representative, Digital AD Platform
Investment Year : 2018
Investment Type : Buyout
Stonebridge successfully completed the initial public offering of Incross in KOSDAQ in October 2016
Incross is one of top 3 Media Representative firm that focuses on new media digital advertisements business including Internet, Mobile, IPTV. Incross is No.1 AD tech firm that possesses ‘Dawin’, the local largest video advertisement network platform in Korea.
Stonebridge Digital AD PEF invested approximately KRW 36bn in February 2016 to acquire majority shares of Incross. Stonebridge successfully completed the initial public offering of Incross in KOSDAQ in October 2016 and Incross became the first listed firm in Korea whose majority shareholder is a PEF.
Stonebridge plans to utilize funds acquired from the IPO to secure diverse media channels and develop new products by strengthening partnership with strategic investors. Incross also plans to expand its business into China in order to maximize the value of the firm.